Online Adspend goes €150m+ and set to continue to increase 15% for 2013
Image source: ehulool.com

Online Adspend goes €150m+ and set to continue to increase 15% for 2013

The past few years has been an exciting time for online advertising seeing an explosion of different advertising channels – social media, search and numerous more coming to the forefront and developing online advertising to become one of the biggest media categories in Ireland.  The biggest push for online media came over the past few years during the recession, where client budgets saw a massive review and down grade of major media

Online Advertising
Image source: ehulool.com

spending across TV and Press.  (more…)

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