Think Black Friday is big? It’s nothing compared to China’s Singles’ Day

Black Friday – the day after Thankgivings Day – is known as one of the biggest shopping days in the calendar. However, Black Friday nothing compared to China’s Singles Day 11:11. When the clock struck midnight on 11 November 2018, so began the world’s biggest shopping spree. Singles’ Day or, as its officially called, the […]

Six Seismic Trends Changing Retail Forever

Technology is changing the way retail consumers search, discover and buy. As a result, retailisrethinking strategies and reshaping how they deliver.  Here are the top trends that coming to the high streets, shopping malls and online shopping around the globe in the next few years. #1 The Rise of Voice and the Death of the […]

What makes a strategy good or bad?

Download this simple, easy to follow Marketing Strategy Framework which you can print out and refer back to again and again.