Testimonials – the key to boosting sales

Testimonials play an important part in advertising – especially for small businesses. Think about it…how else can we gain credibility than by creating a group of satisfied customers and shouting what they have to say? Let’s look at some ways we can make testimonials an effective part of our marketing campaigns. Collect Them It would […]

Ideas for your copywriting

Want to write ad copy like the pros – check out these 7 tips. 1. Use a hand written letter on your ad copy instead of text. Write the ad on a piece of paper, scan it and publish the ad on your web page. Adding a personal touch will always increase your sales. 2. […]